Press Play
We played as kids, endlessly creating rule-less and rule-filled worlds of story and game. We lived in and created fantasies that now seem to vanish all too easily in the serious world of 360-design, mega-million cross-media projects. But play is essential to the heart and the creative potential of any project that is designed to excite both the creators and the potential audience
To remind us of that all-important fact - and perhaps even prompt some new creative strategies - Matt will deliver 20 minutes of playful exercises and and demonstrations, each with a clear point… that any kid would understand