I work for Rattle doing design research.  Usually I can be found as "jamesb" on them there www places.

The Branding Talent ideas are both based around notions of "social shopping":

 1. "Phone a Friend", capitalising on the desire to get friends' input when shopping for clothes, is here: http://www.btween.co.uk/branding-tallent/phone-a-friend

2. "Live", presenting visualisations of live streams of things being bought, is here: http://www.btween.co.uk/branding-tallent/live